Shan Foods unveils new corporate identity amid growing global presence

    Shan Foods, one of Pakistan’s longstanding food companies, has unveiled its brand new corporate identity under the name of Shan Shares. The culinary giant, which dominates the South Asian cuisine landscape in more than 70 countries worldwide, has been famous for its ‘Taste Happiness’ tagline since its inception from a single-room operation in 1981.

    The company has remained actively involved in community efforts geared towards its amplifying its Corporate Social Value (CSV) since its early days. Through consistently impactful welfare work in different collaborations, Shan Foods tends to showcase itself as a people’s brand, dedicated to uplifting and empowering the underprivileged.

    Speaking about the new corporate identity, Sammer Sultan, the co-chairperson of Shan Foods, said: “CSR has always been close to us and the company. We have seen many areas where in our farmer-to-consumer chain where we can create a positive impact through our resources and our influence”, hence, establishing the Shan Shares as yet another feather in the hat for the company.

    Shan Shares aims to showcase its CSR achievements and its allegiance to the United Nations’ Sustainable Development Goals. It also acknowledges the onus of responsibility in community uplift that it carries being an authentic Pakistani brand, and symbolizes the company’s efforts in serving those in need across the nation in healthcare, education, environmental preservation, and so forth.

    The latest and highly-anticipated venture vows to encourage ethical practices across the board within the company, and also aims to utilize its presence and resources across the country to foster meaningful partnerships and memberships that encourage sustainable manufacturing, women empowerment, environmental preservation, educational advocacy, healthcare assistance, and a number of other social causes.

    Also Read: Indus Motor CSR Initiatives Lauded by NFEH

    Latest articles

    Engro Fertilizers Launches Rahbar Helpline for Farmer Support and Complaints

    Engro Fertilizers Limited, one of the leading fertilizer manufacturers of Pakistan, has introduced the Rahbar Helpline to empower farmers by providing dedicated support and...

    Shilpa Shetty Shines as Special Guest at Sunny Gill Masih Entertainment’s Musical Award Show in New Jersey

    A musical award show was organized in the city of New Jersey by the famous event organizer Sunny Gill Masih Entertainment, in which Indian...

    Chinese photovoltaic company Tongwei announces launch of its products in Pakistan

    Tongwei, a Chinese photovoltaic company having global presence, Thursday announced the introduction of its innovative solar energy products in Pakistan at an event "Tongwei:...

    AAOIFI and Meezan Bank jointly hosted a public hearing session on the new AAOIFI Sukuk Standard

    The Accounting and Auditing Organization for Islamic Financial Institutions (AAOIFI) with Meezan Bank hosted a significant public hearing session on the draft Shariah Standard...

    Related articles