In a significant step toward financial empowerment, ABHI, an embedded finance platform, has partnered with National Foods Limited (NFL), a multi-category food giant and a global food exporter with a presence in 40 countries, to introduce Earned Wage Access (EWA) for its workforce. This collaboration underscores both companies’ commitment to employee well-being, ensuring greater financial control and stability for NFL employees.
Through ABHI’s EWA solution, NFL employees can access a portion of their earned salary in real-time via the ABHI mobile app or SMS, within 30 seconds, anytime, anywhere. This initiative eliminates the stress of waiting for payday, reducing reliance on high-interest loans and fostering greater financial security. By offering immediate salary, employees can cover unexpected expenses, avoid debt traps, and maintain financial stability.
“We are excited to partner with National Foods to empower their employees with Earned Wage Access,” said Rayaan Sayeed, Head of Sales at ABHI. “Financial stress significantly impacts happiness and productivity. Through this collaboration, we aim to alleviate that stress, giving employees the financial control they need to focus on what matters most.”
“At National Foods, we recognize that financial stability is a key pillar of overall well-being”, said Khurram Merchant, Global Head of Total Rewards & People Analytics. “NFL’s partnership with ABHI is a step towards reimagining how we support our people in real, tangible ways. By giving our employees access to their earned wages, we’re not only reducing financial stress but also enabling them to take control of their financial journey. This initiative reflects our long-term commitment to building a more empowered, resilient workforce.”
This strategic partnership highlights NFL’s dedication to employee welfare and reinforces ABHI’s mission to make financial freedom accessible for all. By integrating on-demand salary access, both organizations are setting a new benchmark for employee financial empowerment in Pakistan.
About NFL
National Foods Limited (NFL), a public limited company (PSX:NATF), is a leading player in Pakistan’s food industry renowned for its commitment to quality and innovation since its establishment in 1971. NFL offers an extensive portfolio of over 250 products across multiple categories, including condiments, seasonings, recipe mixes, and spices. With a significant presence in the domestic market, NFL also exports to 40 countries across five continents, delivering authentic Pakistani flavors to the global stage.
For more information, visit www.nfoods.com.
About ABHI
ABHI is a fintech company at the forefront of the embedded finance revolution providing a comprehensive suite of solutions including Earned Wage Access, Payroll Processing, Payroll Financing, and SME Financing. The fintech company has established partnerships with over 550 companies driving economic growth and creating lasting social impact.
ABHI has gained recognition from Hub71 and Endeavor and was the first to be awarded Technology Pioneer 2023 Award by World Economic Forum making fintech history in the MENAP region. Recently, ABHI has been selected as one of the Future 100 companies in the UAE.
For more information, visit https://abhi.co/
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